I'm a founder who's starting it small, offering the same products as the big guys but with a hint of creativity, novelty and a sense of ownness.

Right from sourcing the raw materials to delivering it at your doorstep, I've covered all the aspects. I'm slow, because I'm alone, everything is done with hand. I wake up late because there's no traffic on the website post 3 AM, so I work on the website then. I've automated things to start at 9AM so that the campaigns don't stop when I'm asleep.

I've quit my job to focus full-time on building something from the grounds up and I feel more and more people will do this. Small brands, perfecting little experiences.

I grew up loving stickers, badges, etc. and I felt that I never had enough stationery. The feeling of opening that new geometry box from Camlin, bringing home new books for a new academic year, sliding open that new box of crayons with 24 colors, not just 12. It was everything to me. And as I grew older, I did much bigger things, but nothing brought joy. What a joy it was to just be a kid. Was it innocence? Unburdened of any societal expectations?

With Snabitty, I'm hoping I could bring some joy to people. I would manufacture joy if I could, but this is the most I can do as of now, but I'll get there some day.